Problem

Online purchasers are perpetually distracted, sometimes leaving without making a purchase. Store admins have a difficult time capturing user attention and want to highlight valuable product information like discounts, limited-time offers, or bestsellers.

Typically, Shopify product pages provide no dynamism or visual cues to enhance the customer experience, inhibiting the user’s personal experience; eye-catching elements like popups and badges are essential, as new or discounted products become invisible without them, and a store admin can't simply insert them into a theme.

Furthermore, promo sales are often generalized across user segments and ineffective for seasonality, i.e., administrators can not easily create different promotion-based listings for various segments of users, even with “tags”, which results in a poorly directed customer experience where users do not act promptly at checkout, which decreases conversions and ultimately sales.span>

Solution

STAR Product Labels was built to address exactly these problems. It allows store admins to easily add customizable labels and badges to products to draw attention to promotions, new arrivals, and bestsellers. The app also enables merchants to create stylish popups to run sales campaigns around the holidays like BFCM, Halloween, or any other shopping sale, which makes it even more evident and induces urgency.

With the STAR app’s powerful targeting capabilities, you can even determine which customers see which popups or labels, ensuring that your marketing feels relevant and timely. The visual elements are fully customizable while keeping within your brand's theme.

The user interface is extremely easy to use with no coding required, meaning that you can accomplish this without the headache of complicated code or development work. This little effort can lead to big engagement, better customer experience, and ultimately more sales.