Have you ever realized why it is important to have loyal customers rather than acquiring a new customer? Why Big businesses focus on their Customer Relationship Management (CRM) and try to serve their best services to their existing store customers. Let’s get to the fact that it costs 5 to 25 times more to gain a new store customer.  While …

The coolest thing about Magento is that it supports the Event-driven programming model. The event simply means action and it can be anything like user actions, mouse click, system occurrences or anything. And the system which responds to events is generally known as an event-driven programming language. The entire concept is pretty straightforward. When an event gets fired, and your …

Requirements vary from business to business. And by default Magento allows store owners to manage several different customer information from the store backend. But it’s not useful to every store owner depending on their business type. At that time instead of manually finding and collecting that information in one place. The best thing we can do is customized our Magento …

Have you ever heard of the term Affiliate Marketing? It is an online sales tactic that lets a product owner increase sales by allowing others share products you sell and earn a commission by recommending the product to others. The cost of the product for the customer will remain the same whether it directly purchase from the store owner or …

As you know E-commerce developed drastically in previous years and it is still growing with lightning speed. And if we compared the store revenue and customers, it is increasing every year by a handsome amount. Also, the sales of retail e-commerce became 2.034 trillion across the world which is a 24% increase than the previous year. This sounds huge and …

Ecommerce payment methods are one of the important factors behind the success of stores. Even though there are various payment methods available online, but cash on delivery is still a hot favorite & trustable payment method compared to other available methods. According to a recent survey, 70 % of shoppers ate likely to use Cash on Delivery to prevent their …

Among the list of Content Management Systems (CMS), Magento is one of the most powerful, featured packed and Self-hosted E-commerce solution that allows the store owner to build Ecommerce sites without any significant efforts. However creating an online store & selling products are not enough, you have to do lots of other things like maintaining Search Engine Results Page (SERP) …

People like to have things that make life easier. And why shouldn’t they? In this modern era where software & technologies are developed to reduce human efforts & making things easier for people by running a thousand lines of code in the background. With the advent of online shopping, Ecommerce store owner are trying to make the shopping experience more …

Want to Get your Website or Store on Top Five? Want to Boost your Search Engine Rankings? Then it’s time to implement some SEO Strategy that will help you to improve your existing search engine rankings and stay ahead of your competitors. Search Engines like Google is updating their algorithms day by day to serve better and enhanced results to …

In this digital Era where data is life, no business can survive without collecting and storing data. And all the CMS has its own database where it stores the useful information collected from their customers. Technically, we can collect data in multiple ways using PHP, XML, sessions, cookies etc. But when we want to get or pass data securely and …