In this dynamic business age, if you do not have proper online presence chances are, you are bound to miss out big time. Various researches have proved that global audiences love shopping online instead of manually visiting stores. So, if you are a businessman who wishes to become a successful eCommerce store owner, you should not think twice before owning an online eCommerce store.

Once you have decided that an online store is a right way to increase your business, the next step is to search for the right platform to build your eCommerce store. You can see a lot of platforms that support eCommerce development in the market. However, Magento is by far the most preferred one amongst eCommerce store developers.

This is where you can take advantage of this growing trend and avail the services of a professional Magento eCommerce development company by opting for their ingenious Magento eCommerce development services. Remember, the time is now to grow by leaps and bounds with the help of a creative online eCommerce store using Magento technology.

Recently, the latest version of Magento, i.e., Magento 2, has become a hot favorite across successful online stores globally. This very reason has prompted us to provide some of the fantastic reasons that make Magento 2 as the most preferred platform for eCommerce development in the year 2019.

Let’s straight away look at the reasons.

Magento 2 is an Open Source Platform

Magento 2 is an open-source eCommerce platform that enables owners to develop scintillating and creative storefront by integrating the extensions. There is a wide array of extensions, templates, widgets, etc. that makes your eCommerce store look and feel great for your online visitors.

Access Various Customizations and Tools

Magento 2 provides different types of customization facilities that are tailor-made to meet the essential needs of the users which other platforms fail to deliver. You can easily integrate various tools like BigCommerce Analytics, Inspect Let, Google Analytics, etc. with Magento 2.

These tools play a critical role in effortlessly managing the product pages, integrating of Metadata, tracking of sales, shipping, product availability, etc.

Effortless to Assemble

Although there are various alternatives available to access the database, including NoSQL, the integration of data is still a significant hurdle for several eCommerce stores. However, with the help of the Magento 2 platform, it is possible for the store owners to swiftly integrate the data with the help of a third-party tool. It is even possible to integrate the data using cloud services. This way, Magento 2 resolves the concerns of data integration swiftly and effortlessly.

A Blessing in Disguise for Developers and Store Owners

Magento 2 supports MVC and OOP architecture, which gives an option to the developers to select according to the individual requirements of their users. With the help of this feature, developers can create an optimal user interface by showcasing their programming skills. It is also possible for the developers to employ the facilities to develop web pages. This makes the platform quite ingenious in use.

Provides API for Effortless Inventory Management

Every eCommerce store requires robust inventory management. It needs to streamline inventory management, synchronize the content development & sales campaign, and regular update and review the eCommerce store. Magento 2 API routines assist in setting up tools and protocols. It is even possible to manage the inventory without much effort. It is even possible to develop stocklists using a code scanning device.

Comes with a Digital Marketing Assistant

Magento 2 is an open-source eCommerce platform that assists in getting URL & keyword suggestions, setting up of sitemaps, Meta tags, etc. which, in turn, assists in optimizing the eCommerce store. It consists of a Digital Marketing Assistant that helps store owners to manage the traffic and opt for a suitable business strategy to get effective results. With all these optimization features, Magento 2 eCommerce store owners can rank their online business amongst the best and become popular amongst their target audience.

Provides Advanced Search Facility

As the days have gone by, customers have become more tech-savvy and smarter. They have started to use the search feature extensively. So, it is mandatory for an eCommerce store to have filters and advanced search options for the convenience of its visitors. Magento 2 can help you achieve this feat as it contains an advanced search facility that allows customers to discover products and services across the store within a couple of seconds!

Makes the Website Mobile-Friendly

Today, every person owns a smartphone that makes them access their favorite products/services 24×7. This makes it extremely vital for eCommerce store owners to optimize their store for mobile devices. Magento 2 consists of superlative mobile functions that keep you way ahead of your competitors. You can easily zoom in and zoom out images, slide and even drag & drop using Magento 2 platform. All these features make Magento 2 stay ahead of other platforms that offer mobile-friendly website development.

Enhanced Security

Magento 2 consists of a high level of security to its eCommerce stores. The number of folders of the root directory has been upgraded to five which ensures that it is less vulnerable to cyberattacks. Hence, with its help, a secured eCommerce store can be developed.

Hassle-free Checkout Process

Every eCommerce store today needs to provide a hassle-free checkout process to get a high conversion rate. Customers expect a swift checkout process so that they can get the product quickly. Magento 2 offers a streamlined checkout process that reduces the time spent during the checkout quite considerably. You can get enhanced security, flexibility and a powerful shopping experience that can go a long way in ensuring increased conversion rate for your eCommerce store.

Assists in Reaching Global Audiences with Ease

Magento 2 supports a wide array of currencies and multiple languages, which ensures that you can conduct business on a global scale. Users can even avail of different shipping options to receive the products purchased to ensure a smooth shopping experience.

Final Thoughts

Magento 2 is the latest addition to the Magento platform that has been highly appreciated by the Magento development community. This is your chance to utilize Magento 2 to create your online eCommerce store that is not only appealing to the target audience but also increases the revenue generation opportunities. So, what are you waiting for?

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