Hello Folks,

We are living in the era of the mobile revolution and businesses are trying hard to preserve customers and earn maximum profit. In that case, utilizing the services of bulk SMS providers proves to be profitable.

Compared to Email Marketing, SMS has a 98% open rate. Hence, SMS Marketing is effective and powerful. But often E-commerce merchants get confused about which bulk SMS Provider should embark upon to get maximum benefit.

Have a quick tour of the Top 10 Bulk SMS Providers in India.

Quick Comparison of Bulk SMS Providers in India:

Bulk SMS Service Providers

Key Features

Price (1,00,000 SMS)

MSG91

Google Spreadsheet Plugin and Excel Plugin

17,000 INR + GST

Spring Edge

Multi-channel connectivity and the built-in libraries

15,000 INR

TextLocal

Create vouchers and tickets. Analyze the metrics

19,500 INR

SMSHorizon

100% deliveries with the instant delivery status

17,700 INR

GupShup

30+ messaging channels, and conversation builders

14000 INR

BhashSMS

Cost-effective, easy access to any mobile number

9000 INR

Kaleyra

Reasonable rates and campaign management

Digimiles

Free SMS trials, reliable and secure

17000 INR + GST

Wegus Infotech

Compose, schedule, and send personalized SMS

17000 INR + GST

2Factor

Cloud mobile computing using REST API

0.16 INR (per SMS)

So here, I have described particulars on the Top 10 Bulk SMS Service Providers in India.

Top 10 Bulk SMS Service Providers in India

MSG91

MSG91 provides universal coverage with its services. They provide services including Transactional & Promotional SMS and OTP APIs. It provides a Google Spreadsheet Plugin and Excel Plugin to make sending SMS easy from a spreadsheet. It has a special feature of SMS Campaign, which provides clients to track data and segment customers.

Pricing:

  • Transactional SMS – 1250 INR + GST for 5,000 SMS Units
  • SendOTP SMS – 1250 INR + GST for 5,000 SMS Units
  • Transactional Email API – 1751 INR + GST for 5,000 SMS Units
  • Outbound Voice Call – 2000 INR + GST for 2,000 SMS Units

Spring Edge

Spring Edge is built for developers that have easy-to-integrate options to enable SMS functionality with code. Their offerings include 2-way communication, SMS services, and customer loyalty programs. It supports multi-channel connectivity and the built-in libraries are available in almost all languages and platforms.

Pricing:

  • Outbound Text Messaging – 8000 INR for 50,000 SMS Units

TextLocal

TextLocal is a UK-based company working in India with the partnership of IMI Mobile. TextLocal provides services like SMS campaigns, notifications, two-way interactions, instant OTPs, and other bulk SMS services. It allows clients to create vouchers, tickets, web surveys and analyze the metrics for the effectiveness of the SMS campaigns.

Pricing:

  • Upto 10 Messages – FREE
  • 1,000 Messages – 295 INR
  • 2,000 Messages – 590 INR
  • 5,000 Messages – 1,375 INR
  • 10,000 Messages – 2,750 INR
  • 25,000 Messages – 6,250 INR
  • 50,000 Messages – 10,750 INR
  • 1,00,000 Messages – 19,500 INR
  • 2,50,000 Messages – 46,250 INR
  • 5,00,000 Messages – 87,500 INR
  • 10,00,000 Messages – 1,70,000 INR

SMSHorizon

SMSHorizon is one of the popular bulk SMS provider companies based in Tamilnadu. It is known for its high performance, low prices, and high-quality services. It provides 100% deliveries with instant delivery status.

Pricing:

  • 5,000 SMS – 1475 INR
  • 10,000 SMS – 2360 INR
  • 25,000 SMS – 5310 INR
  • 1,00,000 SMS – 17,700 INR

GupShup

GupShup is an older SMS provider that provides a conversational messaging experience to the customers. It offers API, 30+ messaging channels, and conversation builders. The platform handles 6 billion+ messages per month, 300 billion+ messaging and counting, and 39,200+ brands.

Pricing:

  • 25000 Messages – 4750 INR
  • 50000 Messages – 8000 INR
  • 100000 Messages – 14000 INR
  • 500000 Messages –  67500 INR

BhashSMS

BhashSMS is a cost-effective bulk SMS provider in India. The clients get easy access to any mobile number. Their services are easily accessible from laptops, desktops, or mobile phones.

Pricing: 

  • 10000 Messages – 1500 INR
  • 100000 Messages – 9000 INR
  • 500000 Messages –  40000 INR

Kaleyra

Kaleyra is the biggest global SMS provider that helps clients to create powerful and interactive connections with customers. It provides bulk SMS service at reasonable rates and campaign management across channels like OTT, RCS, Push, etc. 

Digimiles

The main expertise of Digimiles is that they provide free SMS trials. It offers an intuitive bulk messaging dashboard that is reliable, flexible, and secure to achieve SMS marketing results. They provide services for Transactional SMS, Promotional SMS, Bulk SMS API, and OTP SMS.

Pricing:

  • 1000 Messages – 300 INR + GST
  • 5000 Messages – 1375 INR + GST
  • 10000 Messages – 2750 INR + GST
  • 25000 Messages – 5625 INR + GST
  • 50000 Messages – 9250 INR + GST
  • 100000 Messages – 17000 INR + GST

Wegus Infotech

Wegus Infotech provides SMS services, Email Services, and SEO services. It is a growing company in this industry to improve SMS marketing and customer engagement. They provide a fast and reliable platform to compose, schedule, and send personalized SMS.

Pricing:

  • 1000 Messages – 200 INR + GST

2Factor

It is well known for cloud mobile computing using REST API. The average delivery time for OTP is 2-6 seconds and offers a pay-per-delivery. 2Factor offers HTTP APIs to send bulk SMS online, OTP verification, Bulk SMS marketing campaigns, transactional SMS, CRM, Shopping cart software.

Pricing:

  • SMS OTP Service – 0.165 INR per SMS
  • Voice OTP Service – 0.34 INR per SMS
  • Transactional SMS – 0.16 INR per SMS
  • Promotional SMS – 0.13 INR per SMS

Final Words:

Hence, this was the Top 10 Bulk SMS Service Providers in India. Before selecting an SMS provider make sure it meets all the expectations. The best bulk SMS provider will not only have affordable prices but also extraordinary features to differentiate from others.

If you are a Magento 2 store owner you have a ready-made product to send bulk SMS to your customers without any hassle. Utilize Magento 2 SMS Notification OR Magento 2 SMS Notification Pro Extension and be stress-free.

Happy Reading!

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