With so many eCommerce platforms available for business owners to take their business online, choosing the right one is becoming intimidating for some business owners. Though Magento, Shopify, Wix and a few others are business owners’ most preferred eCommerce platforms.
Today in this blog, we will focus on Magento and Wix, one of the most favored eCommerce platforms. Also, which platform can more efficiently handle your business, data, customers, inventories, etc.? Is Wix not working for your business, and do you need to migrate from Wix to Magento?
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What is Magento?
Founded in 2008 and later acquired by the world’s leading multimedia firm, Adobe, the Magento business has kept expanding rapidly. A wide range of 5000+ powerful Magento extensions and the ability to be creative with the websites because of being written in PHP makes Magento the highly preferred eCommerce platform for small and large business firms.
Magento is the third most preferred eCommerce platform by top developers and business owners. To this date, Magento has 250,000+ live websites and merchants and handles $155+ billion in transactions annually.
Magento has 2 types of editions.
- Free Version: Magento Open Source, AKA Community Edition
- Premium Version: Magento Commerce, AKA Enterprise Edition, with an extra Magento commerce on the cloud
What is Wix?
A website builder founded in 2006, Wix has rapidly won over every small and medium-sized business owner with its amazing useful features. With 800+ user-friendly readymade designer templates, any business owner can build their eCommerce website without needing tech knowledge or hiring a developer.
The facility of multichannel selling supports various payment gateways, no need for complicated coding, and the freedom of customizing the readymade templates makes Wix an ideal website builder tool for small and medium-sized businesses. To this date, Wix has 200+ million subscribers worldwide, is available to us in 17 different languages and witnesses ~45000 daily signups.
Wix is available in 2 different editions:
- Free Edition
- Premium Edition
Reasons to migrate from Wix to Magento 2
Magento first set its roots in the market in 2008, and so did its first version, Magento 1, which helped millions of businesses establish their online existence. After helping so many businesses, Magento did not just stop there, it expanded to spread its roots and help billions of businesses, and that’s when, in 2015, Magento launched its second version Magento 2. The benefits of Magento 2 extensions made millions of business owners migrate to Magento 2 from other eCommerce solutions. Here are some of the reasons why you should migrate to Magento 2.
1. Easy checkout
As discussed earlier, Magento has over 5000 extensions that you (admins) can use to make your website more featureful. The latest version of Magento 2 is very well optimized, which makes the checkout less complicated and faster for customers to complete their order transactions quickly and easily. Faster checkout results in low cart abandonment rates and high conversion rates.
Many fields are supposed to be filed during the checkout process, from which your delivery address is the first thing to be filed, which can be tiring for some users. Magento 2 Google Address Auto Complete module, which auto-completes your address using the Google API key.
2. Admin Interface
The latest Magento 2 has brought a number of major upgrades to provide admins with an attractive interface. The new UI is user-friendly and has customizable features to make things simpler for admins. With Magento 2, admins can customize their interface and ensure that crucial business data is always in safe hands. Also, thanks to the new interface’s 4x faster product categories import-export capabilities, generating items has never been simpler.
3. Responsive design
Have you ever landed on a website page from your mobile device, and did the web page shrank on your mobile device? If yes, it is because the web page is not mobile-optimized, and that certainly didn’t seem like a nice experience. Unoptimized website pages are disliked by both you and your users. Each screen size should be accommodated with Magento 2’s responsiveness, giving consumers a consistent and interesting buying experience.
4. Easy Third-Party Extension Integration
With an increase in your customer base, you will need additional resources and software to help you handle your huge customer base. Your platform should be able to effortlessly link your back-end systems at that point using strong APIs and commercially available extensions to reduce the time it takes to launch.
With Magento 2, third-party integrations will never be tiresome for developers and admins. So, if your store is powered by Magento 2, you can easily enjoy third-party integration services.
5. Unmatched Performance
Magento 2 offers outstanding performance right out of the box and includes several improvements to simplify life for store owners. In addition, the browser caching for the static content process has been substantially enhanced in Magento 2, and it also has a Magento 2 Resource Hints plugin that preloads, preconnects and prefetches the resource hints to Magento 2 store’s view header.
Moreover, Magento 2 has reduced and packaged JavaScript to cut down on pointless client-side browser operations. In conclusion, your decision to upgrade to Magento 2 will benefit your clients with a seamless shopping experience on your website.
Why Choose a Reliable Migration Partner?
1. Data Security
You require a data transfer partner aware of the significance of securely keeping your business-critical data on a reliable platform while utilizing cutting-edge encryption techniques because cyberattacks are on the rise.
All your data kept on out-of-dated systems should still be secure yet easily accessible. The appropriate data migration partner will assist you in ensuring your data is accurate, complete, and consistent over its entire life to safeguard the integrity of your data.
2. Experience and Knowledge
No matter your business or data migration size, having an experienced data migration partner is very important. Investigate the service provider’s previous data migration initiatives and their technical work process.
Which technology do they use to manage and store your data? Do they own any on-premises and cloud-based solutions to fulfill your requirements? Will you receive the entire data integration (incl. Past data)? You don’t need to worry about these questions when working with an experienced data migration service provider.
3. Flexible and Trustworthy
Flexibility is essential, especially in circumstances that change quickly. The outcome of your data migration project may depend on the flexibility and adaptability of your partner selection. You can be confident that the migration service provider will complete your project and that you can make the most of your company’s data when you have a dependable, trusted partner who knows your demands.
Benefits of Magento 2 for eCommerce businesses
Magento has two types of editions to offer us, the Magento Open Source, formerly known as Magento Community and Magento Commerce, formerly known as Magento Enterprise Cloud.
The Magento eCommerce platform is easy to install and work with, making it the first choice of developers and business owners. Most importantly, it always delivers the best shopping experience to its clients and business customers. Here is a list of benefits the Magento 2 platform offers eCommerce businesses.
1. Feature-Rich
No matter how many online store orders you have, Magento can handle it all and meet all your business requirements effortlessly. Your Magento 2 store can handle thousands of products and their categories easily. You just need to relax and witness your business grow from time to time.
In order to make the website simple to organize, the platform also provides a few functions like product and inventory management. Additionally, it enables you to set up filters and navigation to increase conversion rates and enhance your site’s functionality as a whole.
2. SEO-Rich
The Magento enterprise edition has made the product page and description optimizations very quick and easy, as it was developed considering the SEO rules and strategies. Image descriptions and alt tags are very important for SEO rankings. Magento has a separate Magento 2 Image Alt Tags extension, so admins need not generate image tags manually.
As Magento has a responsive design, it is completely compatible across all types of devices, whether desktop or mobile devices and browsers. As we are aware, a responsive website can never fail to provide its customers with an enhanced customer experience.
3. Faster Page Loading Speed
Recently disclosed Google data stated that nearly 50% of website visitors abandon the site if it takes more than 3 seconds to load completely. Fortunately, this is not the case with Magento 2. No matter how heavily your website is loaded with images and content, Magento will always keep your website’s page loading speed below 3 seconds. Magento 2 WebP Image converter images compress the JPEG and PNG images without losing their original image quality.
4. Highly customizable
With Magento, you can modify everything from the store’s appearance to its product categories. Nevertheless, creating a fully customized store necessitates starting from scratch with the coding. The platform also allows you to select from several payment, shipment, and language options to serve your consumers better.
Almost all functionality is attainable with Magento. Business admins may use numerous plugins to improve the functioning of the online store.
Ready to Migrate to Magento 2?
By the end of this informative blog, you will have confirmed your Magento 2 migration decision. Migrating to Magento 2 with MageComp, you can transfer your website products and their images, extra fields, variants and attributes easily. With this, you can also migrate your categories and their images, and for further migration, different options and extra charges are available for the same.
The migration process is not as hard as you think. There is no need for special programming or coding skills or any special software, you just need to follow a few steps, and everything will be done automatically.
The steps are as follows:
- Register your MageComp account.
- Provide URL and API details of your Wix store.
- Provide the Magento store URL and upload Connection Bridge.
- Select the data you need to migrate.
- Set the Free Demo Migration.
- Select “Start Migration” to continue with full data transfer.
If you want to have any further customization or migration needs, we are here at your service and available for you to reach us anytime.
