Hello Folks,
We are living in the era of the mobile revolution and businesses are trying hard to preserve customers and earn maximum profit. In that case, utilizing the services of bulk SMS providers proves to be profitable.
Compared to Email Marketing, SMS has a 98% open rate. Hence, SMS Marketing is effective and powerful. But often E-commerce merchants get confused about which bulk SMS Provider should embark upon to get maximum benefit.
Have a quick tour of the Top 10 Bulk SMS Providers in India.
Quick Comparison of Bulk SMS Providers in India:
Bulk SMS Service Providers |
Key Features |
Price (1,00,000 SMS) |
MSG91 |
Google Spreadsheet Plugin and Excel Plugin |
17,000 INR + GST |
Spring Edge |
Multi-channel connectivity and the built-in libraries |
15,000 INR |
TextLocal |
Create vouchers and tickets. Analyze the metrics |
19,500 INR |
SMSHorizon |
100% deliveries with the instant delivery status |
17,700 INR |
GupShup |
30+ messaging channels, and conversation builders |
14000 INR |
BhashSMS |
Cost-effective, easy access to any mobile number |
9000 INR |
Kaleyra |
Reasonable rates and campaign management |
– |
Digimiles |
Free SMS trials, reliable and secure |
17000 INR + GST |
Wegus Infotech |
Compose, schedule, and send personalized SMS |
17000 INR + GST |
2Factor |
Cloud mobile computing using REST API |
0.16 INR (per SMS) |
So here, I have described particulars on the Top 10 Bulk SMS Service Providers in India.
Top 10 Bulk SMS Service Providers in India
MSG91
MSG91 provides universal coverage with its services. They provide services including Transactional & Promotional SMS and OTP APIs. It provides a Google Spreadsheet Plugin and Excel Plugin to make sending SMS easy from a spreadsheet. It has a special feature of SMS Campaign, which provides clients to track data and segment customers.
Pricing:
- Transactional SMS – 1250 INR + GST for 5,000 SMS Units
- SendOTP SMS – 1250 INR + GST for 5,000 SMS Units
- Transactional Email API – 1751 INR + GST for 5,000 SMS Units
- Outbound Voice Call – 2000 INR + GST for 2,000 SMS Units
Spring Edge
Spring Edge is built for developers that have easy-to-integrate options to enable SMS functionality with code. Their offerings include 2-way communication, SMS services, and customer loyalty programs. It supports multi-channel connectivity and the built-in libraries are available in almost all languages and platforms.
Pricing:
- Outbound Text Messaging – 8000 INR for 50,000 SMS Units
TextLocal
TextLocal is a UK-based company working in India with the partnership of IMI Mobile. TextLocal provides services like SMS campaigns, notifications, two-way interactions, instant OTPs, and other bulk SMS services. It allows clients to create vouchers, tickets, web surveys and analyze the metrics for the effectiveness of the SMS campaigns.
Pricing:
- Upto 10 Messages – FREE
- 1,000 Messages – 295 INR
- 2,000 Messages – 590 INR
- 5,000 Messages – 1,375 INR
- 10,000 Messages – 2,750 INR
- 25,000 Messages – 6,250 INR
- 50,000 Messages – 10,750 INR
- 1,00,000 Messages – 19,500 INR
- 2,50,000 Messages – 46,250 INR
- 5,00,000 Messages – 87,500 INR
- 10,00,000 Messages – 1,70,000 INR
SMSHorizon
SMSHorizon is one of the popular bulk SMS provider companies based in Tamilnadu. It is known for its high performance, low prices, and high-quality services. It provides 100% deliveries with instant delivery status.
Pricing:
- 5,000 SMS – 1475 INR
- 10,000 SMS – 2360 INR
- 25,000 SMS – 5310 INR
- 1,00,000 SMS – 17,700 INR
GupShup
GupShup is an older SMS provider that provides a conversational messaging experience to the customers. It offers API, 30+ messaging channels, and conversation builders. The platform handles 6 billion+ messages per month, 300 billion+ messaging and counting, and 39,200+ brands.
Pricing:
- 25000 Messages – 4750 INR
- 50000 Messages – 8000 INR
- 100000 Messages – 14000 INR
- 500000 Messages – 67500 INR
BhashSMS
BhashSMS is a cost-effective bulk SMS provider in India. The clients get easy access to any mobile number. Their services are easily accessible from laptops, desktops, or mobile phones.
Pricing:
- 10000 Messages – 1500 INR
- 100000 Messages – 9000 INR
- 500000 Messages – 40000 INR
Kaleyra
Kaleyra is the biggest global SMS provider that helps clients to create powerful and interactive connections with customers. It provides bulk SMS service at reasonable rates and campaign management across channels like OTT, RCS, Push, etc.
Digimiles
The main expertise of Digimiles is that they provide free SMS trials. It offers an intuitive bulk messaging dashboard that is reliable, flexible, and secure to achieve SMS marketing results. They provide services for Transactional SMS, Promotional SMS, Bulk SMS API, and OTP SMS.
Pricing:
- 1000 Messages – 300 INR + GST
- 5000 Messages – 1375 INR + GST
- 10000 Messages – 2750 INR + GST
- 25000 Messages – 5625 INR + GST
- 50000 Messages – 9250 INR + GST
- 100000 Messages – 17000 INR + GST
Wegus Infotech
Wegus Infotech provides SMS services, Email Services, and SEO services. It is a growing company in this industry to improve SMS marketing and customer engagement. They provide a fast and reliable platform to compose, schedule, and send personalized SMS.
Pricing:
- 1000 Messages – 200 INR + GST
2Factor
It is well known for cloud mobile computing using REST API. The average delivery time for OTP is 2-6 seconds and offers a pay-per-delivery. 2Factor offers HTTP APIs to send bulk SMS online, OTP verification, Bulk SMS marketing campaigns, transactional SMS, CRM, Shopping cart software.
Pricing:
- SMS OTP Service – 0.165 INR per SMS
- Voice OTP Service – 0.34 INR per SMS
- Transactional SMS – 0.16 INR per SMS
- Promotional SMS – 0.13 INR per SMS
Final Words:
Hence, this was the Top 10 Bulk SMS Service Providers in India. Before selecting an SMS provider make sure it meets all the expectations. The best bulk SMS provider will not only have affordable prices but also extraordinary features to differentiate from others.
If you are a Magento 2 store owner you have a ready-made product to send bulk SMS to your customers without any hassle. Utilize Magento 2 SMS Notification OR Magento 2 SMS Notification Pro Extension and be stress-free.
Happy Reading!
SMS Marketing is a highly targeted and cost effective way of reaching out to customers through a text message written from your PC to your customers’ cellphones concerning your products or services. Compared to the email and the social media, SMS Marketing is more effective in reaching out to clients. It is therefore paramount that entrepreneurs gained a comprehensive understanding of SMS in order to optimize its use.
Thanks for sharing this post because this very useful and informative thanks again !!
Really very nice blog
Thanks for all the tips mentioned in this article!
it’s always good to read things you have heard before
and are implementing, but from a different perspective,
always pick up some extra bits of information
Thankyou for showing us the best way to upgrade your marketing strategy by bulk text message services.
🙂
Why did’nt you mention GetItSMS, in your blog
ValueFirst provides transactional SMS services to your businesses that solve the need for OTP on messages, promotional SMS solutions, appointments, payment, and bookings. Get instant notifications to your customers for an improved experience.
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Only couple of company from these list have their own technologies rest are all someone’s resellers and its not safe to use their service.
Out of these campanies i have one company who provide their own products with best services with all products include whatsapp email , shor code , long code service and more than 18 services and with full privacy
In our india more than 10000+ companies who provided classic and best services all from that one of best company is y their SMSIDEA tried their services They are amazing
bulk sms plays an important role is our lives which helps us in many ways here you can know how sms is implant to you.
Such an insightful post! Sms provider api can be really helpful!
Your blog is an excellent resource for businesses looking to integrate SMS marketing into their digital marketing strategy. Kudos to your team for creating such a helpful article! I look forward to reading more such informative articles from your end.
You’ve rightly highlighted a compelling point when you mentioned the impressive 98% open rate of SMS compared to email marketing. It’s a stark reminder of how effective SMS marketing can be in capturing customers’ attention. However, choosing the right bulk SMS provider can be a critical decision.
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This comprehensive guide outlines the top 10 bulk SMS service providers in India, offering valuable insights into their features and pricing plans. It’s a helpful resource for businesses looking to leverage SMS marketing effectively.
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Keep up the great work! Thank you so much for sharing a great posts.