SEO is not a one-night thing. It is a continuously evolving field that requires continuous adjustment and the use of the best tools to optimize your website’s appearance and performance. With time, the tactics of SEO continue changing and leveraging technology for your SEO strategy is indispensable.
One of the best ways to boost your SEO efforts is through the use of Chrome extensions. There are many of these tools you can use to quickly analyze your website and analyze different parts of it, including how quickly your web pages load, the mobile responsiveness, and your keyword usage.
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Additionally, they help you mine insights from your competition, user behavior, and the rest of your site.
This guide will explore 15 must-have “free” Chrome extensions that can completely change how you look at SEO. Well, each extension does another kind of task, from keyword research for backlink analysis to page optimization or even technical audits.
Whether you are an expert SEO or new to digital marketing, these extensions are built to keep you ahead of the game in this constantly evolving world of digital marketing.
Why are Chrome Extensions so Handy?
Here are some reasons why you should consider using SEO Chrome extensions:
- Convenience: Simply as easy to install as Google Chrome addons. You can easily integrate them with Google Chrome and get closer to their features right away on the browser.
- Efficiency: What they do is they help streamline your SEO workflow by giving you immediate access to those important SEO tools. You don’t need to switch tabs or even platforms.
- Real-time data: Real-time data and insights abound in many extensions, giving you the opportunity to make good decisions at the moment.
- Variety: Quite rightfully, there is a wide range of extensions to cater to every search engine optimization needs.
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Top SEO Chrome Extensions
- MozBar
The all-in-one SEO toolbar by Moz comes with MozBar, which gives you access to essential metrics for any page at your fingertips. This is the Chrome extension for Moz’s powerful SEO software, and its name should be a giveaway.
It shows the DA and the PA (Domain Authority and Page Authority) is the amount of power a website has as well as the individual page.
Also, it contains facts about backlinks alongside considerations of page components (like title tags, meta descriptions, and headers) and enables performing detailed on-page SEO evaluation.
Uses:
- Determine how well a page or crawl will likely rank in the search rankings.
- Look at titles, descriptions, and headers as page elements for SEO problems.
- Find quickly the quantity and quality of backlinks that point to a page.
Advantages:
- Instantly available when browsing the web, free and simple to use.
- Good for competitor website analysis and opportunity for link-building analysis.
- Displays a quick overview of a site’s SEO health just to make a quick decision.
- SEOquake
SEOquake is a great SEO extension that gives real-time insights into many important SEO metrics. It pulls info from SEMrush, Alexa, Google, and more to give you a holistic idea of any page you see. The factors covered in this extension include keyword density, number of internal and external links, check with Google Index status, and the number of social media shares. SEOquake comes with a built-in page audit tool to help identify SEO issues such as missing meta tags, title tags, and headers.
Uses:
- See page-level SEO Data, including keyword density and meta information.
- Check if a page misses/has problematic things in SEO.
- You can track social shares and engagement of a page or domain.
Advantages:
- The metrics to display based on your SEO needs can be customized.
- An all-in-one tool that offers keyword analysis, site audits, and social tracking in one.
- Great for both beginners and advanced users alike, which are simple and detailed SEO insights.
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- Keywords Everywhere
A free Chrome extension, Keywords Everywhere adds a powerful layer of keyword simplicity.
After performing a Google search, it will bring you essential data on the keyword, such as search volume, cost per click (CPC,) and competition metrics for each keyword. You will also be able to pull up recommendations for related keyword suggestions and long tail keywords, which commonly have lower competition.
This extension integrates in platforms such as Google, YouTube, and Amazon, to integrate the keywords for the content and ad campaign.
Uses:
- Get an instant view of the keyword search volume, CPC, and competition data on the Google search results page.
- Kickstart your content creation and optimization process by finding new long tail and related keywords.
- With it, you can use it for keyword insights on Google, Amazon, YouTube, and other search engines.
Advantages:
- Gives you keyword insights displayed directly inside the search results, reducing your time to find the keyword.
- It helps you find keywords that will generate revenue for your SEO strategy.
- Especially long tail keywords, a must-have tool for optimizing blog posts, articles, and video content.
- UberSuggest
Ubersuggest is a great keyword and content research tool for newbies and experienced SEO people from the hands of Nik Patel, a well-known digital marketing whizz. This versatile platform is stuffed with a host of must-have data, such as search volume metrics, SEO difficulty ratings, and detailed competitive analysis. These insights help users to intelligently select and focus on the keywords that will enable their content to get more impact.
Besides its keyword research ability, Ubersuggest has a powerful content ideas tool that comes up with imaginative blog ideas around trending and shared content in different markets. That way, your writing will remain applicable and interesting to your patrons.
Additionally, Ubersuggest’s site audit feature will delve deeper into your site’s entire SEO health. This tool takes a deep dive into different aspects of your site and finds out the weak points that could block your ranking in the search engine results.
With these features, you will be able to improve your online presence and your content – all while making it easier for search engines to find and make discoveries.
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Uses:
- Get your keyword ideas along with search volume, SEO difficulty, and competition.
- Look at competitors’ best-performing keywords and backlinks to help you out.
- It is beneficial for you to create SEO-friendly content by researching content-related topics based on keywords and search intent.
Advantages:
- One provides a free comprehensive view of keyword data as well as competitive analysis.
- It is very easy to use; even for the beginner to SEO.
- Content ideas feature can help you to find hot topics that will lead traffic back to your site.
- PageSpeed Insights
Google PageSpeed Insights is a powerful tool used by Google and focuses a lot on the speed and user experience of your website. It measures important metrics called Core Web Vitals which are the reason behind the SEO ranking of your website.
With this Chrome extension, you can see how fast your website loads and determine exactly what’s slowing it down. With detailed recommendations for improving page load speed, the tool suggests compressing images to reduce their size, deferring JavaScript execution to increase priority for important content, and making the most of browser caching for faster loading times of visits for returning visitors.
The changes described here should help you optimize your website for performance not only but also for a better user experience.
Uses:
- Find out how fast your website loads on both desktop and mobile devices.
- So that your site works fine in Google’s Core Web Vitals metrics (which directly affect SEO).
- You can get actionable suggestions for improving page performance.
Advantages:
- It’s free and backed by Google for accurate and reliable results.
- This improves your website’s user experience at the cost of faster load times, allowing for lower bounce rates and higher engagements.
- Helps you optimize Core Web Vitals to achieve better rankings.
- Grammarly
Grammarly is a grammar and spelling checker that works with you to write error-free content. On the one hand, Grammarly is often commended for helping to raise the quality of writing, but on the other, it helps a great deal with making sure your content is clear, engaging, and (of course!) polished and SEO-friendly. Grammarly is intuitive, with real-time editing and tailored suggestions to help you improve all aspects of your writing, including grammar, punctuation, clarity, engagement, and delivery. It’s much more than a text-refining machine; it also gives you the upper hand to communicate more professionally and efficiently any time you write.
Uses:
- Spelling and grammar are corrected as you write content.
- Offers suggestions for corrections in sentence structure, readability, and flow.
- It helps to retain a user and to increase engagement, ensuring that the content is professional.
Advantages:
- Essential grammar checking and readability analysis are what they give free versions.
- It improves content quality while making it more engaging to users and easier for search engines to index.
- It helps you to avoid common writing errors that may damage your site’s reputation and user experience.
- Hunter.io
Hunter.io is a must-use tool for anyone who wants to make email outreach easier, especially SEO or link-building. This powerful extension enables users to easily find email addresses related to any web, opening doors to communicate with influencers, bloggers, web admins, potential collaboration partners, or backlink seekers.
Hunter.io further helps you to verify these email addresses, thereby reducing the complaint of high bounce rates in your outreach campaigns. This helps you to be sure that your strategies reach the right people and that you create valuable online relationships.
Uses:
- Discover email addresses that are linked to emails, like websites, for outreach or partnerships.
- Get these email addresses right so they are valid and up to date.
- Hunter.io is used to connect those willing to guest post or link exchange with the rest to build your connections.
Advantages:
- This is a great tool for Linkbuilding and outreach, a vital part of SEO itself.
- It saves time searching for contact information oneself.
- Email searches on the Free tier are limited, and this provides access to small-scale outreach campaigns.
- SEO Minion
SEO Minion is a one-of-a-kind SEO extension that is easy to use and simple to understand which helps enhance your on-page SEO analysis and also provides the means to perform competitive research like never before.
With this powerful tool, you can pinpoint a whole assortment of SEO issues on any web page, including missing meta tags, broken links, and unoptimized images, which could hinder your site’s performance.
SEO Minion also includes a SERP (Search Engine Results Page) preview tool that shows you how your content will look in search results, an essential factor for getting people to click through. The extension has also made it quite apparent a detailed keyword density analysis will help you optimize your content for better search engine ranking and visibility.
Whether you’re a seasoned SEO guru or a newbie seeking on the road to doing SEO, SEO Minion has the insights you need to make your website search engine optimized effectively.
Uses:
- Review meta tags, headers, and internal links.
- You can see what your title tags and meta descriptions will look like in Google search results.
- You will quickly find any broken links on your page and fix them.
Advantages:
- Easy to use interface and free to use as well thus, anyone can perform a basic SEO audit.
- It helps you to identify the on-page SEO issues that may affect rankings.
- With the SERP preview tool, you can adjust something quickly for better click-through rates.
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- Ahrefs SEO Toolbar
Ahrefs is a premium SEO tool that’s super highly regarded, and they even have a very highly regarded Chrome extension that gives you access to free SEO metrics.
Now, with this extension, you will be able to easily see the Domain Rating (DR) and URL Rating (UR) for any web page you browse, and what’s included are backlink details.
All of this is included in this toolbar and to this day, this is a treasure trove of information of internal and external links of the page. The SEO value of this data can’t be overstated.
It is a must-have for those looking to improve their website’s online visibility by evaluating the potential of their page to rank high in the search engine results.
Uses:
- View your page’s backlink information and evaluate the quality of a page’s full link profile.
- For any webpage, check some key metrics such as DR, UR, and organic traffic potential.
- Use to quickly assess competitor’s websites so you can pick up opportunities to enhance your SEO strategy.
Advantages:
- Ahrefs offers a free version that provides some SEO metrics to understand in a quick analysis.
- It helps to understand competitor link profiles and what to do about them in your link-building efforts.
- If you don’t need a paid platform for SEO Data, then this is the best platform.
- Lighthouse
Lighthouse, a fundamental extension to Google’s open-source tool, helps to evaluate how well your page holds up by analyzing a number of essential performance metrics. This tool is very convenient and measures the best SEO practices for your website.
With Lighthouse, users can go through a full analysis of each of these categories and get detailed, actionable recommendations to help improve your website’s performance.
Specifically, this tool is useful to optimize for loading speed boosting mobile usability to meet web standards to make your user experience better and stronger in the search results.
Uses:
- Performance, accessibility, SEO, and best practices for any webpage can be analyzed.
- Will go on to look for SEO problems like nonexistent tags, unaltered images, and slow loading times.
- Make sure your site is completely friendly for visitors, including people with disabilities.
Advantages:
- Supportive research to optimize site usability and user experience.
- It helps to improve SEO by providing valuable changes for mobile-friendliness and load times.
- Using the free tool backed by Google for providing relevant performance metrics.
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- Screaming Frog SEO Spider
Being highly regarded in the website crawling world, Screaming Frog SEO Spider is a website crawling tool designed to help website owners and SEO professionals analyze their site’s entire search engine optimization (SEO) performance. This neat tool offers the chance to explore various important SEO elements by mimicking the crawling process of a search engine.
Users are able to perform detailed audits of the title tags, meta descriptions, header tags, image attributes, and more. Furthermore, it also helps in locating stalled links, duplicate content, and various technical problems that could compromise a website’s position within search engine results.
Screaming Frog SEO Spider is a go-to tool for anyone seeking to take their website’s SEO strategy to the next level, and its user-friendly interface, coupled with a comprehensive package of features, makes it an absolute necessity.
Uses:
- Crawl and analyze your website to find technical SEO issues.
- Check critical SEO elements like page titles, meta tags, and headings.
- Identify broken links and redirects that need to be fixed.
Advantages:
- Fast and effective crawling for large websites, which is perfect for technical SEO audits.
- Identifies issues that could hurt rankings and provides solutions.
- Offers a combination of on-page and technical SEO analysis for comprehensive optimization.
Bottom Line
We’ve summed up our top must-have Chrome extensions for SEO, and now it’s time to put them to the test!
Experiment with various tools to discover which ones seamlessly integrate into your existing workflows and processes. The best part is that most of these extensions are available for free, eliminating the need for budget approvals and allowing you to dive right in.
To elevate your SEO efforts even further, consider using a premier SEO platform like Semrush. It serves as an exceptional command center, offering a comprehensive suite of features that can enhance your overall strategy.
To get a tailored and robust SEO strategy for your business, hire our SEO experts and rank higher!
