Creating content that gets noticed and yields the desired results has gotten progressively harder in recent years. With social media platforms getting increasingly crowded, and their algorithms going out of their way to identify and put forward engaging content, chances are that your generic posts and images will get lost in this ocean, no matter how many fans and followers you’ve grown over the years.
Consistently crafting high-value, take notice content for your social media pages isn’t easy, it either requires infinite creativity, or a bottomless budget. Fortunately, we also live during the times of pioneering AI solutions, the likes of ChatGPT and MidjourneyAI, which have managed to dazzle audiences and tech enthusiasts the world over with their creative output in recent months.
While some believe that such developments mark the end of human creativity, essentially commoditizing art, in reality, the exact opposite is true, as such tools, and their various copycats allow the flourishing of human creativity, without any technical know-how, or learning curves weighing it down. After all, creativity, at its core, is the ability to produce new things through sheer imagination.
For millions of social media marketers and small business owners who want to keep their audiences engaged with captivating works of art, but without the extensive learning curve, or budget requirements, these solutions offer a significant lifeline. In this article, we dive deep into the belly of the beast to uncover ways in which ChatGPT and MidjourneyAI can be used to create social media content.
Generate Ideas With ChatGPT
Being a language model, ChatGPT does wonders when it comes to putting your visions and goals into descriptive prompts, or even entire storylines. For example, if you’re looking for a portrait that resembles Steve Jobs in Van Gogh’s style, all you need to do is ask the language model to describe the artistic style.
This is what ChatGPT, with its infinite wisdom came up with,
You can then follow-up with the prompt, ‘What Did Steve Jobs Look Like?’ which should result in a perfectly broad based description on what the tech icon looked like, along with a thorough examination of his physical features.
Refine & Customize Ideas
Once you have the ideas, it is time to refine and customize them to best align with your target audiences on social media, along with making the prompts suitable for MidjourneyAi’s generative engine.
ChatGPT will uncover all of the stylistic and artistic elements that are generally attributed to Van Gogh’s paintings, but the elements you pick-up and how you intertwine the same with Steve Jobs’ physical attributes is entirely up to you.
Not all ideas, prompts, and descriptive words are worth pursuing either, and with a bit of experience with both the tools, you should be able to better understand what works, and what doesn’t.
Create & Optimize Content
Once you have this ready, it is time to head over to MidjourneyAI and start playing around with the engine. Here again, it takes a while to get a hang of things, so make sure to spend some time, and see how the algorithm responds to different prompts and requests.
Overtime, you should get a hang of how the generative engine works, and responds to different prompts. However, even with the perfect image, you still need to optimize it for various social media platforms, while keeping your brand, audience, and wider intent in mind.
Here again, you can consider using AI for editing pictures, with a number of tools having cropped-up in recent years.
Final Words
Tools such as ChatGPT, MidjourneyAI, and other leading promising AI upstarts have essentially leveled the playing field. Digital marketers, business owners, and other small players now stand a chance to compete with the big guns, with AI and ML unlocking a world of new possibilities.